Wednesday, October 17, 2007

Lead Generating and Business Building

Shifting Markets and Lead Generating

With the shifting markets it's important as real estate professionals to get back to the basics. We first must begin spending time lead generating (3 hours a day). Call on all of your past clients and then spend time following up with current prospects. Without leads you won't stay in the business. Keller Williams Realty has just rolled out a new training program that teaches you how to get 36 transactions in 12 months by working 3 hours a day lead generating. It's called 36:12:3. We are excited to roll this out this coming fall to help our agents with prospecting and building our databases. The internet and technology are critical to our business as well such as having a consumer driven website that is content rich; having a good blog; marketing your properties on as many search engines as possible and niche marketing. We must remember to have that personal touch as well and follow up with those internet leads within the first 15 minutes. Remember - get back to the basics and pick up the phone!

www.RomanskiGroup.com

No comments: